Skip to content
Back to event

KalshiKalshi· Companies

Will Allstate run an ad during the Big Game 2027?

Chance

48%

Buy Yes

50¢

pays $1 if it happens

Buy No

54¢

pays $1 if it doesn’t

Prices from Kalshi, updated 6 minutes ago. Ends Feb 15, 4:59 AM UTC.

Price over the last 2 weeks
Cost of a Yes share

Latest trades

  • 1 hour agoSold yes at 49¢$10
  • 1 hour agoSold yes at 48¢$2
  • 1 hour agoSold yes at 48¢$2
  • 1 hour agoSold yes at 49¢$14
  • 4 hours agoBought no at 56¢$5
  • 4 hours agoSold yes at 47¢$5
How this market is decidedShow

If Allstate airs a qualifying advertisement during the official national 2027 Big Game broadcast, then the market resolves to Yes. A qualifying advertisement includes any commercial featuring the brand, sponsorship segments clearly identifying the brand (e.g., "This halftime show brought to you by..."), or branded content integration with prominent display. The ad must occur after kickoff and before regulation time (or overtime if any) ends. Stadium signage without dedicated airtime, pre-game ads, post-game ads, streaming-only ads, regional ads, and parent company ads without specific brand identification do not qualify. Co-branded advertisements with equal billing count as qualifying.